Session 1: Why You?

📅 Tuesday, September 22, 2026 | ⏰ 12:00 PM PDT / 3:00 PM EDT (90 mins)

There is something about you and your business that no competitor can replicate. 

You already have what makes your business different. The problem is, you can’t see it. 

Founders naturally look at their market, see how everyone else positions themselves, and unknowingly do and say the same things. We’ll take you outside your box by digging into your core expertise, passion, beliefs, experience, and why you started your business in the first place. Then we’ll show you how to turn what is uniquely you into differentiation the market can understand and value. 

Every founder has differentiation in them. Session 1 shows you how to turn yours into a competitive advantage.